Hi, I'm Simon Vinh
I work with companies in various industries to discover customer insights through design research and translate those insights into new products and experiences.
With a specialty in Design systemics, I help bring clarity to complexity and enable people with the creative confidence to enact meaningful change.
people I've worked with
Society for Arts and technology
"The [SAT] is an international leader in immersive technology development and the use of high-bandwith networks. Through it's triple mission as a Centre for artists, Research hub and Learning space, the [SAT] supports a new generation of digital creators and researchers."
Design lead / Special projects
2016.05 - 2017.02
As a User Experience Researcher I established performance indicators and usability metrics for the Scenic software, a high-bandwidth data routing software for art performances. I extracted actionable insights and recommendations from user tests and interviews with users and industry specialists.
I also participated in designing and testing the user experience for Bibliolab, an immersive telepresence full-room device used to connect local and regional libraries to share knowledge and reconnect communities throughout the province of Quebec.
"Half Serious designs custom engagement solutions for your digital experience using game mechanics, social tools and applied behavioral psychology."
2016.09 - 2016.12
Service design Consultant
Implementing Service design methodologies at scale.
I participated in the development of an in-house service design web platform used to accelerate processes and effectively deliver actionable customer insights to clients.
"FCV Interactive is the user-focused transformation agency. Every day, we redesign organizations and create digital services that people love. With over a decade of expertise working with public and private sector clients, we deliver experiences that make life better."
2016.03 - 2016.04
Service Designer (contract)
As part of the Discovery phase conducted and analysed user interviews to capture user needs and provide an Insights and Recommendations brief. User stories, Customer journey maps and Practical Service Blueprints were used to kick off the re-design of a public-sector service.
I built an ideation workshop involving internal stakeholders to develop the organisation’s Minimum Viable Service.
Masia développement stratégique
"Masia Développement Stratégique is a business development consultancy specialized in strategic planning and transformation management."
Service Design Consultant
On multiple occasions, I lead the service design effort in various private and public sector organisations where client/user experience considerations were critical to success.
Projects include Youth homelessness, Urban development, Mental health and Legal services
Organisations I support
"Par B.L.eux, the company for contemporary creation, re-defines dance by emphasizing the importance of dialogue between choreographers and collaborators. Benoît Lachambre puts into practice an approach that shares Somatic practices, that he draws upon for his creations, performances and workshops."
Orchestre Symphonique de l'Agora
"Nous organisons des concerts de musique classique dans le but d’amasser des fonds pour des causes sociales, environnementales ou humanitaires. L’OSA est le premier orchestre symphonique au Canada à jumeler, dans sa mission, économie sociale et musique classique."